Alzheimer's Association Campaign
Maximizing attendees at the client’s annual fundraising events.
Maximizing attendees at the client’s annual fundraising events.
A-List Promotions was hired by Alzheimer’s Association to bring people to their annual fundraising event with Flyer & Poster Distribution. Neighborhoods were chosen within a 20-mile radius of where the event was taking place. Upon the completed distribution, a photo activity report was sent via Dropbox for Proof of Delivery. We are going on our 3rd year promoting their event.
Posters were taped inside retail at point of purchase locations. Visibility of your event is apparent as your consumer walks into the store. (P.O.P. are designated by entrance of store or at transaction counter.)
Posters taped inside storefront window facing onto the sidewalk of the designated retail chosen by neighborhood. Passers-by see the event as they walk by on their way to and from work or just shopping.
Postcards were dropped in stacks of 15-20 pieces (depending on popularity of store and customer traffic) at designated retail locations chosen by neighborhood. Flyer Drop-offs at p.o.p. display locations. Point of purchase locations include community shelves, postcard racks, transaction counter or reception desk.